Vision and Mission

Vision:

‘To be a Dynamic, Innovative and Profitable Automotive Organization for emerging as the Preferred Supplier and Employer.’

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Philosophy of the Vision Statement

Dynamic 

As a player the Industry is sensitive to the rapidly changing business environment. Our actions are and will be geared towards meeting stringent benchmarks and norms that are required and will be required.

Innovative 

As an Industry, we have been at the forefront of innovation. We intend to increase our focus on innovation in products and technologies, organizational structure, and optimizing efficiencies. We also are committed to change management as a way of life to enable us to meet the emerging challenges of the Industry.

Profitable 

We want to emerge in the Global arena as a leading automotive player and realize profitability in business so as to sustain and enhance our efforts towards emerging as a leader in the industry.

Automotive 

We will stick to being a significant player in the automotive domain and emerge as a systems supplier. We will not deviate from our core sector but will expand to include different components and systems that align and have synergy with our products and technologies.

Emerge as Preferred Supplier and Employer   

We will be focused towards meeting the two essential areas of endeavor - become a preferred supplier to global OEMs and also emerge as the preferred employer in our Industry. For this, we plan to undertake several initiatives such as closely monitoring every aspect of our move to offer world-class products to our ever-increasing clientele. On the employee front, we intend to continue with our people-sensitive initiatives so as to realize a rich and vibrant work-culture and also, continue to nurture employees towards greater efficiency, through training and development. As an Industry, we consider that our employees are equal owners and stakeholders and this Industry belongs to them all. We will continue to offer participation in the Growth of our Industry, to all our employees

Mission :

'Our mission is to be an automotive System Solution provider and Build a Brand recognized by Auto & Tractor manufacturers progressively all over the world, as an organization providing products and systems Unparalleled in Quality and Price.'

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Philosophy of the Mission Statement

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Customers & Employees
We will make customers for lifetime and always strive to exceed their expectations. We will treat our employees as family members and would provide them a safe, healthy, stimulating and rewarding work environment.

Society
We will always be conscious of our responsibilities towards the society at large and undertake welfare activities for the community.

 Forever Continuous Improvement & Producing Quality Products
We start right from product quality development, product development research and capacity enhancement in bid to bring about new competitive innovations. We are dedicated to offering quality products and service and it ensures quality of every stage of production.

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Customer Satisfaction & On Time Delivery
Creating customer satisfaction has always been at heart of the operation. To add, the service is catered to them with utmost hospitality and sincerity in order to build long-lasting relationship. Delivering products on time is another serious commitment of the company.